The TV queen shares 5 instrumental gems that will come in handy with budding entrepreneurs, garnered from her own experience in business.
Identify a Gap
Find a unique existing gap and fill it. If somebody is selling liquor, find something that complements liquor and plays around the liquor ecosystem, then make your entry and purpose to cement your place in it.
Passion
Let whatever you seek to pursue be in your line of passion. When you are passionate about something, the adrenaline rush to chase it is unrelenting.
Discipline
Financial discipline, consistency, time management..the works! They all play a vital part in the success of your business. You’re your own boss and calling the shots, there is no one to rule you around. It will take discipline to call your own shots.
Mentorship
Find a mentor who believes in you but can also critique you. Get somebody well versed in the relevant field and will hold your hand while you go through the motions of running your own business.
Read and Educate Yourself
Read as much as you can and equip yourself with all the relevant knowledge. Benchmark yourself locally and globally and acquire as much knowledge regarding the space you’re in. Arming yourself with information will give you an edge over others.
The former TV anchor is the proprietor of Keyara Organics, a skincare line that boasts of an array of both skincare and haircare products.
