NAIROBI, Kenya, May 16 – Huawei Cloud has entered into an agreement with Kenyan media houses to accelerate media intelligence.
The MoU was signed at the at the Spark Discovery Kenya Media & Entertainment Summit in Nairobi and was signed with Mango TV, Royal Media Services, and the Standard Group.
In the agreement, the parties will leverage Huawei Cloud’s audio and video cloud services and advanced media infrastructure.
“AI is fundamentally transforming the media and entertainment industry,” said Gao Fei, President of Huawei Eastern Africa Region.
“We recognize that African media companies are actively embracing AI-powered new media initiatives. Huawei, with its 26-year presence in Kenya, is committed to providing a digital ecosystem platform that fosters collaboration between Kenyan and Chinese industry peers.”
Timothy Owase, CEO of the Kenya Film Commission, added, “the Kenyan government recognizes the importance of the digital space as a critical distribution channel for content that emerges from the creative industries.’
“It is critical that we all put our efforts towards seeing how we are able to have products that can go across the World. This can be done with collaboration and partnerships. I want to encourage the Chinese businesses and Kenyan businesses to collaborate, especially in the creative industries.”
By Hyrance Matinde
