NAIROBI, Kenya, Dec 7 – Jubilee Health Insurance has emerged a top performer at the Marketing World Awards (MWA) 2025, securing two of the night’s most competitive honours and reinforcing its growing influence in the region’s fast-evolving marketing landscape.
The company won Healthcare Campaign of the Year for its “Always With You – One Year of Care” initiative, a digital-first, human-centred campaign that spotlighted the real-life impact of its emergency medical support, telemedicine services, home-based care and wellness programs.
In a second major triumph, its Head of Marketing & Corporate Communications, Monica Chege, was named Marketing Trailblazer of the Year, an award reserved for industry leaders who have demonstrated exceptional creativity, innovation and strategic impact in their fields.
The Marketing World Awards, now widely regarded as one of Africa’s most influential platforms for celebrating marketing excellence, reward brands and professionals who set new benchmarks in storytelling, digital innovation, customer engagement and purpose-driven communication across sectors.
“These awards affirm our belief that marketing should go beyond visibility; it should make a difference,” said Chege. “Every campaign begins with empathy and ends with impact. We tell stories that heal trust, not just sell products.”
The insurer’s CEO, Njeri Jomo, praised the wins, saying they reflect a deliberate push to build a brand anchored in trust, innovation and customer-led transformation. “We dedicate this recognition to our customers, partners and employees, the heartbeat of our success,” she said.
The company continues to expand its innovation agenda through its Always With You service model, the Afya Mashinaniinclusion programme and an AI-driven digital transformation strategy aimed at delivering accessible, convenient and compassionate healthcare to all.
