NAIROBI, Kenya, Jan 19 – The Kenya National Chamber of Commerce and Industry (KNCCI) has formalized an agreement with Alex Chamwada’s Chams Media aimed at bolstering Kenya’s image as a prime trading destination and enhancing its global visibility.
The partnership is geared towards fostering entrepreneurship, trade, and investment, with both organizations committed to these objectives.
KNCCI said it will leverage Chams Media’s extensive expertise in content creation and distribution to effectively convey Kenyan narratives to a global audience.
Erick Rutto, President of KNCCI, expressed the organization’s dedication to improving the business environment in Kenya through this collaboration. He emphasized their intention to harness the collective strengths of both entities to create new opportunities, boost exports, establish vital market connections, drive innovation, and provide support to the business community.
Chamwada, the owner of Chams Media, highlighted their commitment to utilizing the media’s influence to amplify KNCCI’s stories, thereby contributing significantly to the growth of Kenya’s economy.
“This is an important partnership with an institution that has consistently championed the interests of the business community in Kenya,” he said.
